My long-planned Web redesign is ready for its public debut. I have relaunched the Alfidi Capital main site, the Alfidi Capital Blog, and Third Eye OSINT with new layouts. I spent long hours imagining the future, and only a couple of hours making that future happen.
The background colors and text colors on all three Web properties now match. White backgrounds and black text have a minimalist aesthetic that makes the sites look like hard copy print. I wanted the design to have the same authority as permanently archived written words. I have always disdained fancy bells and whistles. Now I take that consideration to an extreme. I elevate substance over style.
I may adjust the font sizes and shading in the next few days to make my words easier to read. I am also considering different colors for Web links, but I will likely end up making the link text a classic blue shade. Blue hyperlinks recall the early days of the World Wide Web in the mid-1990s when linked knowledge was a brand new concept. Everything old can be new again.
I made no changes to my social media channels. Those will always be confined to the color schemes and layout of their platform companies like Facebook. I don't need to change them even if I so desired. They work just fine in their present forms.
The most significant change I made is to the narrative content on several Alfidi Capital pages. I altered a small number of sentences to make them more readable. Most importantly, I completely removed any and all text that was sexist, derogatory, or otherwise negative. I now appreciate an imperative to be as inclusive and positive as possible. I may be sarcastic sometimes, but I can do so more gently. Optimism attracts people who want to hear brand new ideas. The words we express reflect our character. I can still be provocative by criticizing things that go wrong in finance. Now I can be original while staying on a moral high road.
I have made an editorial decision not to alter any controversial language on any previous blog posts. They exist in their past forms for a reason, mainly to capture changes in my thinking over the years and my real-time reactions to events. We don't get do-overs for old things in life, but we do get second chances to do new things right. This is Alfidi Capital, version 2.0, more elegant than ever.
The background colors and text colors on all three Web properties now match. White backgrounds and black text have a minimalist aesthetic that makes the sites look like hard copy print. I wanted the design to have the same authority as permanently archived written words. I have always disdained fancy bells and whistles. Now I take that consideration to an extreme. I elevate substance over style.
I may adjust the font sizes and shading in the next few days to make my words easier to read. I am also considering different colors for Web links, but I will likely end up making the link text a classic blue shade. Blue hyperlinks recall the early days of the World Wide Web in the mid-1990s when linked knowledge was a brand new concept. Everything old can be new again.
I made no changes to my social media channels. Those will always be confined to the color schemes and layout of their platform companies like Facebook. I don't need to change them even if I so desired. They work just fine in their present forms.
The most significant change I made is to the narrative content on several Alfidi Capital pages. I altered a small number of sentences to make them more readable. Most importantly, I completely removed any and all text that was sexist, derogatory, or otherwise negative. I now appreciate an imperative to be as inclusive and positive as possible. I may be sarcastic sometimes, but I can do so more gently. Optimism attracts people who want to hear brand new ideas. The words we express reflect our character. I can still be provocative by criticizing things that go wrong in finance. Now I can be original while staying on a moral high road.
I have made an editorial decision not to alter any controversial language on any previous blog posts. They exist in their past forms for a reason, mainly to capture changes in my thinking over the years and my real-time reactions to events. We don't get do-overs for old things in life, but we do get second chances to do new things right. This is Alfidi Capital, version 2.0, more elegant than ever.
