Saturday, May 28, 2011

The Non-Resurgent U.S. Auto Industry

Claims that the U.S. automobile industry is somehow "resurgent" need to be reexamined.  Chrysler and GM have not moved away from product lines that emphasize oversized, fuel-inefficient SUVs.  They may be experiencing a temporary competitive reprieve since the Japanese tsunami wiped out several months' worth of production for Toyota et al.  Once Japanese automakers reestablish their supply chains, U.S. automakers can forget about recovering their market leadership. 

Gas prices are still high.  SUVs can't win as long as pump prices stay high.  BTW, Detroit is still headed for urban contraction thanks to irreversible population loss. 

Full disclosure:  No positions in any automakers at this time.